Join me as I either create a profitable business from scratch while everyone watches — or else crash and burn spectacularly while everyone watches. Follow along from home as I share the inner processes and systems I use to hatch a business idea and attempt to turn it into profit.
How I funded my first ecommerce brand in two weeks flat without creating a viral Kickstarter campaign or marketing myself at all, and how this method made me a better entrepreneur at the same time.
The complete guide for companies not named Nike or Apple. Inside the prelaunch machine of a one-person company that started with no investors, no money, and no email list, but crushed it on day one.
Where I tell you why the answer is in fact “nothing”, how to capitalize big from the end of Instagram’s chronological feed, and why my brand’s Instagram defies all normal laws of social media.
My ridiculously simple process for selecting the perfect ecommerce niche on your first try, and why it doesn’t involve keyword research, spreadsheets, or a calculator.
The story behind why I only accept three clients a month, and why pumping more money into Facebook ads will never fix a failing store.
How I generated twelve months of stunning Instagram content for free in a single afternoon, and why creating captivating product photos has nothing to do with photography (or Photoshop).